Emily Ratajkowski is making her stance on the Blue Origin space mission known after the historic feat saw various American cultural icons briefly soar into space.
In a video shared to her TikTok, the model called out the hypocrisy of the stunt, spearheaded by Amazon and SpaceX founder Jeff Bezos.
“That space mission this morning, that's end time shit,” she opined. “Like this is beyond parody, saying that you care about Mother Earth and it's about Mother Earth and you're growing up in a spaceship that is built and paid for by a company that's single-handedly destroying the planet.”
“Look at the state of the world and think about how many resources went into putting these women into space for what?” she continued. “What was the marketing there and then to try to make it like I'm disgusted, literally I'm disgusted.”
Olivia Wilde also jumped in, adding her two cents about the Blue Origin trip to space as well. "Billions dollars bought some good memes I guess," Wilde wrote via Instagram on Monday.
EmRata isn’t entirely wrong. Amazon’s carbon footprint is massive. A non-profit aimed at gathering data submitted by companies to keep track of their environmental impact, the Carbon Disclosure Project (CDP), gave Amazon an F grade in 2022 after the company failed to disclose until that same year. They also asked that the data be kept private.
In 2024, Amazon’s transportation pollution surged 18% despite implementing a climate pledge initiative in 2019. Rocket launches also have an environmental impact, but exactly how bad it is will remain a scientific question for a bit longer.
We are changing the system faster than we can understand those changes,” Aaron Boley, an astronomer at the University of British Columbia and co-director of the Outer Space Institute, told The New York Times.
Ratajkowski isn’t the only vocal critic of the all-female space mission. Olivia Munn also called it “gluttonous.”
“There are so many other things that are so important in the world right now. What are you guys going to do up in space?” the actress said. Upon finding out the mission was only 11 minutes, she compared it to being on Disney theme park ride Magic Mountain.
The trip saw Katy Perry, Bezos’ fiancée Lauren Sánchez, Gayle King, Aisha Bowe, Amanda Nguyen and Kerianne Flynn briefly go into space.
“It's oddly quiet when you get up there," King said of the experience. "It's really quiet and peaceful, and you look down on the planet and think: That's where we came from? To me it's such a reminder about how we need to do better, be better."
Maybe the first step to doing better is reducing carbon emissions.