Tremaine Emory On Denim Tears, Virgil, Kanye, And Leaving Supreme

He also breaks down how a near-death experience made him rethink his legacy.

Designer Tremaine Emory sits down with IDEA GENERATION’s Noah Callahan-Bever to discuss his rise from retail worker at J Crew, to landing in Kanye West’s inner circle, to building his own brand, Denim Tears, using Champion blanks.

Emory also breaks down his falling out with Kanye, what went wrong during his tenure as Supreme creative director, and how a near-death experience made him rethink his legacy.

To learn more about how Champion is moving the biggest brands in streetwear, look here: https://www.champion.com/nopermission

IDEA GENERATION will launch on Complex in fall 2024 and be distributed there and by Bloomberg.

Stay ahead on Exclusives

Download the Complex App