'Lilac' Nike Air Max 1000 Releases This Week

The 'Lilac' Air Max 1000 is dropping exclusively through Zellerfeld.

'Lilac' Air Max 1000
The raffle for the 'Lilac' Air Max 1000 goes live this week. Via Zellerfeld

Nike has a new iteration of its futuristic Air Max 1000 on the way. This time, the 3D-printed sneaker is releasing in a “Lilac” colorway, shown here.

The model is produced with the help of 3D-printing company Zellerfeld and features a one-piece construction from the upper down to the sole. The model utilizes a slip-on design and is equipped with a Max Air unit in the heel of the midsole.

Nike introduced the Air Max 1000 at ComplexCon last year and those in attendance were able to be the first people to get their hands on a pair. A wider drop arrived in August and was available in "Oat" and "Black" colorways.

"The first 3D-printed Air Max sparked global demand before it even launched, and it completely redefines how products, and in this case, sneakers, will be designed, produced, and experienced in the future," Cornelius Schmitt, the co-founder and CEO of Zellerfeld, said.

The "Lilac" Air Max 1000 will launch exclusively at Zellerfeld.com via a raffle that's going live on Oct. 16 for $179. Winners will be notified on Oct. 21. Additionally, the sneaker will be releasing this weekend through Supply in Sydney during Surplus, a celebration of Australia’s Air Max community.

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